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上海万科双语学校:爆款IP的创造者

2023-03-15来源:上海万科双语学校手机版
上海万科双语学校:爆款IP的创造者

Q

谁是HarryTrotter?

Who is Harry Trotter?

A

它是VKBS的学院制(Verne,Kinney,Blume,Seuss)的精神领袖,为了致敬作家JK·罗琳的著作《哈利·波特》而得名。每学年获得积分最多的学院有权将这匹马粉刷成自己学院的颜色,并且获胜学院的师生都可以在马身上签上自己的名字,是一年奋斗的最好证明!

It is the spiritual leader of VKBS’s House system (Verne, Kinney, Blume, Seuss), named in honour of author J.K. Rowling’s book Harry Potter. The house that earns the most house points each academic year has the right to paint the horse in the color of its own house. The teachers and the students of the winning house can sign their names on the horse, which is the best proof of a year’s efforts.

Q

这次比赛的IP形象代表的是什么?

What does the IP image of this competition represent?

A

HarryTrotter的拟人化形象。

Anthropomorphic image of Harry Trotter.

Q

为什么要设计HarryTrotter的IP形象呢?

Why are we designing the IP image of Harry Trotter?

A

你见过不同造型的HarryTrotter吗?它陪伴我们走过无数日夜,带来许许多多的惊喜,相信每一个VKBSer心中都有一个不同的HarryTrotter,用画笔描绘出来,让它变得更加生动吧!

Have you seen the different looks of Harry Trotter? It has accompanied us through countless days and nights, bringing us many surprises. I believe that every VKBSer has a unique Harry Trotter in his/her heart. Draw it with your brush, and make it more vivid!

 Q

IP形象会制作成衍生产品吗?

Will IP images be made into derivative products?

A

当然,帆布袋、文件夹、手账本、钥匙扣、纸胶带、尺子、冰箱贴,只要你想得到,我们都可以做成相关文创产品。全校的同学们都可以在每周五使用学院币进行兑换。

Of course, canvas bags, folders, handbooks, key chains, paper tape, rulers, and refrigerator stickers, as long as you want. We can make related cultural and creative products. All students can exchange the products with house coins every Friday.
上海万科双语学校:爆款IP的创造者

投稿须知

1. 原创性。参赛者须保证作品具有合法的拥有权并作版权承诺。如有侵犯他人版权等行为发生,一律取消参赛资格。

2.每人仅限提交一次,参赛作品必须围绕主题。

3. 参赛者需提交参赛作品,并用文字表达创意理念、主题鲜明、文字精炼。

4. IP形象设计作品提交要求:

I.  IP形象设计图和设计说明;

II. 设计出能表现该形象特色的动作或表情(萌化、有趣的表情及肢体动作等);

III. 可以选择黄、绿、红、蓝四种颜色中的一种进行表现。

IV. 电子作品图片格式为JPG;

V. 手绘作品可扫描上传。

Competition requirements

1. Originality. Participants must ensure their design has legal ownership and commit copyright. If there is any infringement of copyright issue or any other related behaviours, disqualification will be carried out.

2. Each student is limited to one submission and the design must be thematic.

3. Participants must submit their designs and express creative ideas, and clear themes with concise words.

4. Requirement for submitting IP image design:

I. IP image design drawings and design descriptions;

II. Design movements or expressions that express the characteristics of the image (cute, funny expressions, body movements, etc);

III. You can choose from one of the four colors: yellow, green, red and blue for the design;

IV. The image format of the electronic work should be JPG;

V. Hand-drawn designs can be scanned and uploaded.

投稿邮箱

studentcenter.vkbs@dtd-edu.cn 

请注明:班级+姓名+House

Submission Email

studentcenter.vkbs@dtd-edu.cn 

Please inform: Class+Name+House

奖项设置

1. 10名入围奖

2. 通过票选角逐出最后的IP形象

Competition Awards

1. 10 finalists

2. The final IP image will be selected by voting

征稿截止日期

2023年4月30日

Submission Deadline

April. 30th, 2023

最后还等什么呢?期待你的创意!

In the end, what are you waiting for? Looking forward to your creativity.

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